X has been known as a micro-blogging social media and news site for a long time. X (Twitter) has 619 million monthly active users, making it the 12th most popular social media or messaging platform. So, how can you grow on X?

Due to the network’s changes, brands may need to rethink their strategies. This article provides tips and tactics for your X marketing strategy.

10 Strategies to Improve Your Brand’s X Presence

#1. Contribute trending and timely conversations

#2. Go for X account verification

#3. Take advantage of all X features

#4. Let your brand voice shine

#5. Stay consistent

#6. Schedule content ahead of time

#7. Analyze your account’s performance

#8. Use Twitter Ads

#9 Post at optimal times

#10. Drive traffic with external links